BETA This is an updated service. Your feedback will help us to improve it.

Seatbelts campaign assets

There’s a rise in the number of people not wearing seatbelts. A recent study shows that even a 2% drop in people wearing seatbelts is estimated to result in a 5% increase in fatalities*. The potential consequences of not wearing a seatbelt are felt by those left behind – they feel the impact too. The assets below are available to use and share to help spread the message on why it’s so important to wear your seatbelt.

* Who doesn't wear seat belts (hbz-nrw.de)

Wearing a seatbelt could save your life. Download our campaign assets to see how:

It's not just you who gets hurt tv ad

TV ads

40 second TV ad

https://youtu.be/qB1TPt9vleM

30 second TV ad

https://youtu.be/OIOipQzf_U0

Partner toolkit

The partner toolkit contains a range of suggestions and content that can be used to support the #WearASeatbelt campaign.

Partner toolkit

Social

We have created a suite of social films and banners for our key campaign messages. Please feel free to use these on your own social channels.

Social films

15 seconds 'Family' social film

https://youtu.be/GjAWo_05HT0

15 seconds 'Mother' social film

https://youtu.be/KgCgbcA3Cjc

30 seconds TV add for social media (1:1)

https://youtu.be/EHLo2RQN6dk

40 seconds TV add for social media (1:1)

https://youtu.be/kHWg4_Mf-to
Back to top