BETA This is an updated service. Your feedback will help us to improve it.

Young drivers drug driving campaign assets

Our ‘Drive like Gran’s in the car’ campaign looks to encourage safer driving habits in young male drivers aged 20-29-years-old in Scotland. The relatable, straight-talking Gran characters appear unexpectedly across a range of scenarios to put their Grandsons firmly in their place about their unsafe driving behaviour.

Use our stakeholder toolkit and the individual campaign assets below to help spread Gran’s very important messages.

Our young drivers drug driving campaign assets are available for download

Don’t take drugs and drive

Drug driving can have devastating consequences, and now you can be tested at the roadside. Drive like Gran’s in the car.

TV ad

Drug driving TV ad

https://youtu.be/Gn2PusXJC6Q

Stakeholder toolkit

The stakeholder toolkit contains a range of suggestions and content that can be used to support the #ARRIVEALIVE campaign.

Drink & Drug Driving Stakeholder Toolkit

Social

We have created a suite of social films and banners for our key campaigns and campaign messages. Please feel free to use these on your own social channels.

Social films

Young drivers doob

https://roadsafety.scot/wp-content/uploads/2022/06/00659959_SGV-Young-Drivers-Social-FB_INST-1920x1080-CAN_84715_84863-1.mp4
Back to top